It has been such a pleasure doing makeup and hair for Jen Golay of Daily Life Photography. When she explained what she was going for and asked me to work with her on this specific project I was on board immediately! My own personal style is not typical of many in the beauty industry in that I use few products to achieve a put together look. I encourage my clients to focus on enhancing their beauty, not hiding their perceived imperfections.
Here are the details in Jen's own words:
"Self esteem is such a delicate thing–difficult to define, fragile, and ever-changing. It is in an especially delicate state in early adolescence. Actually, I think it’s delicate all throughout life–at least mine is. I decided I wanted to make an effort to build self-esteem. It’s not an original idea. Dove has had their Real Beauty Campaign going for ten years. The Today Show has recently had several segments called Love Your Selfie to encourage women of all ages and shapes to accept themselves and be less critical. And there are frequent posts about the unrealistic beauty standard and Photoshop fails of fashion marketing. I realized I wanted to create images and an experience that encouraged girls to be and feel beautiful without the artifice of Photoshop, fashion, and excessive styling.
In today’s digital world, people think of film as the “honest” media. Although film images can be manipulated just as much as digital images, and have been for years, I am choosing not to do that. I am choosing to do this project on film and to not post-process because I would like to show my models how lovely they are without any digital editing. It also encourages the girls in front of my cameras to enjoy the moment and their beauty without constantly looking at unprocessed images on the back of my camera.
My wardrobe choices were the next surprising aspect for the girls and their moms. It’s no secret that I love vintage clothing and am often inspired by it, but many of the garments I’ve chosen could be considered “rejects” because they have tears or stains. Beautiful things always contain imperfections. I love giving those garments a new lease on life. And I like showing that it isn’t the label or designer that creates beauty. I also like simple and natural styling that enhances not hides.
This is my latest personal project: a serendipitous combination of an idea, the right person, a dress, and a story. I find inspiration in what I’m reading, where I go, pieces of information gleaned in conversations with friends, a dress I see in a shop, and my imagination. New ideas are swirling. Winter is coming. I am excited to find out what is next…"